soft launch (suomeksi)

Määritelmät:

(lb, en, marketing) The release of a product or service, particularly (l, en, software), to a limited audience in order to gain data on the product’s usage and acceptance by customers.
(lb, en, aeronautics, rocketry) The launch of a missile in such a way that the rocket motor ignites outside of the launch tube, ejecting the missile non-explosively.