Hakuluettelo:
Käännös:
brand stretch (suomeksi)
- Määritelmät:
- (lb, en, advertising) the degree to which an advertiser alters consumer perceptions of a brand without alienating the consumer by creating messages that do not fit with the brand image, brand's image.
Viimeisimmät haut: brand stretch, might-be, Werner projections, non-referential perceptions, gall, oligoclase